ConnectGrid

About

Create a global launch campaign for ConnectGrid, a new online software application that represents the future of LV Networks. Designed to support the planning and design of low voltage networks, ConnectGrid empowers users to assess both existing infrastructure and new connection opportunities. Positioning LV Networks at the forefront of digital innovation in the energy sector.

Challenge

Develop a distinctive sub-brand for LV Networks that maintains a strong visual and strategic connection to the overarching group identity, while also standing out on a global stage. The brand system incorporates flexible illustrations, enabling easy customisation of scenarios to meet diverse customer needs and market contexts.